I’m your host, Rich Ottum, General Manager of eStrategyOne Online Marketing Solutions. I’ve joined Know More Media as the author of Marketing Blurb to share my passion (and oftentimes my sense of 
bewilderment) for the crazy business of marketing. I know this craziness first hand, from marketing textbooks, wallpaper, online services, children’s products, and more for familiar brands like McGraw-Hill, Borden (remember Elsie the Cow?) CompuServe and Highlights for Children. In fact, I once reported directly to Goofus of “Goofus and Gallant” fame. Yes these cartoon characters are based on real-life people.
At present, I direct operations for eStrategyOne. I’ve been blogging for over two years--see our award-winning blog, The eStrategyOne Buzz. Our company recently launched the Business Blog Consulting blog as well.
So if you want the scoop on Marketing--keep reading. Bookmark this site, subscribe to our feed, link here, tell your friends. At Marketing Blurb—everything you read is true. Who could ever make up this crazy stuff anyway?
Rich,
Welcome to the team! I am so impressed with your background and experience.
My background has been more focused on direct marketing (direct mail, telemarketing) and online marketing and has come about from just being in the trenches. It will be educational to learn from a legitimate marketer!
I have already added you to my feeds and I will be eager to read your posts.
Posted by: Tim Stay | January 2, 2006 12:26 AM | Permalink to Comment