Marketing Blurb did not see the
King Kong movie. (We heard from a favorite movie
critic that some people left the theater with their hearing impaired for life. Note to theatre owners—we are never coming back until you turn down the volume.) But we do not hold a grievance against King Kong. In fact, we believe the gorilla is ideal for product promotions. Kodak agrees with us, and they are using the super simian to promote their
King-Sized Smiles Sweepstakes. Here’s the deal. You take a picture showing your greatest smile. You email or upload the picture to the Koday EasyShare Gallery. You include a paragraph describing why the photo has a Kong-sized smile. “One grand-prize winner gets a four-day trip to New York, including first-class airfare, private limousine rides, luxury accommodations at the Waldorf-Astoria, a helicopter tour of Manhattan and a choice of Broadway tickets.” Promo Magazine has
more.
Marketing Blurb thinks this is a great idea—we’ll take Manhattan, the Bronx, and Staten Island, too…
Comment Preview