Marketing and all things related

You know the world is crazy when you discover the Harlem Globetrotters are based in Phoenix. Their change of venue probably happened years ago, when Marketing Blurb was not paying attention. We naively assumed the sun would rise in the East, mom would bake apple pie, and the Harlem Globetrotters would play Madison Square Garden. But forget our ignorance while we share that the Globetrotters are joining forces with Campbell Soup to promote the benefits of an active, healthy lifestyle to kids. Campbell Soup and the Globetrotters will participate in pre-game clinics and summer camps for kids. Campbell will promote the relationship on the Internet, at point-of-purchase, and in free-standing inserts. Marketing Blurb is suited up, and we demand a substitution from the coach.