« Ordinary People to Promote McDonald's | Main | Tag Deodorant Body Shots »

Apr 4
College PR Students to Tackle GM Product Launch
Marketing Blurb does not want to second guess advertising and public relations for General Motors. We do know that advertising and PR is not their problem. GM has GMPR.jpgmore serious problems which include uncompetitive labor costs and uncompetitive vehicles. Marketing cannot fit these problems. But GM is tackling these difficult issues, and trying to put the best spin possible of diverse marketing efforts. One of their new approaches is a contest for members of the Public Relations Student Society of America. Thirty-three college students from the organization will create the PR campaign for the redesigned Aveno. The low-priced, but stylish car is targeted to the college demographic. Since the car is due to hit showrooms over the summer, the students have recommended a summer road trip to theme parks and concerts. Winners in local promotions will drive the car to the next stop. We wish these students and GM success with this campaign. Detroit News has more detail about the campaign. Photo Credit: General Motors

related entries


0 Comments/Trackbacks




submit a trackback

TrackBack URL for this entry:

post a comment

Name, Email Address, and URL are not required fields.





Comment Preview

« Ordinary People to Promote McDonald's | Main | Tag Deodorant Body Shots »

Advertise

recent comments

    sponsored ads



    subscribe


    Prefer Email?
    Subscribe below-

    Enter your Email:


    Powered by FeedBlitz What's this?

    Current News

    Support This Blog

    blogroll


    My site was nominated for Best Marketing Blog!

    business social media

    Use these fast growing business social media sites to promote your business, feature your products, spotlight your business leaders, create links, and drive traffic back to your company site, all for free!

    BIZZlogos - Add your logo - free link to your site
    BIZZphotos - Add photos of your products and people
    BIZZprofiles - Submit your profile and build your online visibility
    BIZZspotlight - Spotlight your business with free links
    BIZZvideos - Videos about businesses, products and business people.
    BIZZbites - "Digg" for Business - Submit your articles and posts

    Know More Media - Sales / Marketing

    know more media network

    View Network Map

    Network Feed List (OPML)

    Know More Media Network
    Feed


    we support unitus

    PRWeb

    Influencer



    MarketingBlurb is a member of the Know More Media network of business related blogs.

    Here are some current headlines from some of our business publications:

    ProductivityGoal

    CallCenterScript

    AdHurl

    TheBizofKnowledge

    LandingTheDeal

    CustomersAreAlways

    HealthCareVox

    BrainBasedBusiness

    TheInsurancePolicy

    MarketingBlurb