Marketing Blurb has attended more trade shows that the next pundit. And since we 
learned the marketing trade in multiple industries, we have visited venues like the Housewares show, where exhibitors display kitchen sinks, and venues like Search Engine Strategies, where exhibitors only have computer monitors to display digital ether. But whether we were buying or selling hard goods or digital goods, we always saved one pocket of the satchel for promote items for the kids. We’re talking hats, tee-shirts, superballs, pens, tote bags, squirt guns, yo-yos, the whole nine yards. Some of those gizmos we still use or wear today. My fishing hat from ABCD (the Association of Better Computer Dealers) Breakaway 1988 Conference is probably worth more on eBay than my car. But joking aside, Media Daily News (free registration required) reports that the sale of promotion products grew faster than the GDP and the advertising industry. It seems that companies spent $ 17.8 billion on trinkets in 2005. Hey—where did you get that cool pen?
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