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May16
ConAgra Foods Sports and Entertainment
Marketing Blurb likes to believe the best way to advertise food is product sampling. hebrewnational.jpgWhen product sampling is not practical, we urge companies to consider advertising which emphasizes taste. But, most packaged foods companies would just as soon sponsor a NASCAR race. For example, ConAgra Banquet brand dinners will sponsor three NASCAR events this year. The company's Orville Redenbacher popcorn and Hunts Ketchup brands will sponsor events at the Six Flags Amusement Parks. And in a bold stroke of common sense, ConAgra Foods is extending their in-stadium of Hebrew National Franks as premium fare at baseball stadiums. Promo Magazine has more for your to chew on. We don’t care about the Banquet logo on a Chevy or driver uniform, but we would eat one of those Hebrew National puppies at the ball park. Play ball!

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« P&G to Kill Ivory Soap? | Main | Superman Returns to the small Screen »

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