Some folks are still brave enough to launch new magazines these days. And one of
those publishers is Disney, who recently announced the pending publication of
Wondertime magazine. The target reader is a well-educated woman in her mid-thirties with a median household income from $ 65,000 to $ 75,000. Now how is this magazine different from countless other parenting magazines you ask? Well, according to Glenn Rosenbloom, president of Disney Publishing, the magazine will focus on “the joy, not the job of parenting.” The magazine will be “more thoughtful, more reflective” than other parenting magazines.
Marketing Blurb is all for "thoughtful and reflective" parents. And we hope they consider raising their children a joy rather than a job. No word yet on the rate card, but here is the
website for the magazine.
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