Marketing and all things related

Marketing Blurb is a great fan of raisins. We add raisins to any recipe imaginable, and like major league ball players, stuff a wad of raisins between our cheeks and gums when we cannot gracefully enjoy a fistful in public. But before today, we had never heard of Ocean Spray Craisins. These are really just dried cranberries, but Craisins sounds more clever, no? And to make sure that you have heard of Craisins, Ocean Spray has a deal with the Women’s National Basketball Association to distribute free samples at courtside this summer. There will also be a "Pop-a-Shot" contest for prizes, and onsite recipe and cooking demonstrations for adding Craisins to your favorite foods. We are game to try these, and urge Ocean Spray to invite us to a hoop tilt. We learned about this from Promo Magazine.