Marketing and all things related

Have you sat down recently and really thought about how you (and your team/company if you have one) approach marketing?

Is it truly entrepreneurial? Do YOU make things happen? Bold things? Changing the world type of things? Daily?

Or do you all sit around and beat every powerful idea/tactic/strategy to a dull, copycat, middle-of-the-road, let's not offend anyone pulp that doesn't inspire you and makes you dread coming to work? 

Marketing by consensus too often leads to medocrity. 

Be bold. 

(Inspired by Anna Farmery's 500 Word Manifesto)