I love it when a company has the guts to tackle a simple business model and deliver through execution. Syndero, which recently raised $7 million in VC funding, is an online direct marketing company.
What does that mean?
They make or source products and sell them online.
Or as they put it:
Syndero is a rapidly growing, next-generation direct response product company that focuses on creating high-quality branded consumer products marketed through online media channels. Syndero develops leading brands within large consumer categories by selling best in class products through a subscription-based model that consumers replenish month after month. The company works with multiple suppliers to create quality products marketed direct to the consumer.
Simple. Yet affective. And all about execution.
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