Marketing and all things related

$199 iPhone reality has arrived, but you'll need to sign up for a 2-year contract to get it.  That's the catch if you want to get the new iPhone 3G.  Oh and one more thing, you'll still have to use AT&T (NYSE: T) as your carrier, too.   I do like the new slogan for the iPhone 3G though, "Twice as fast. Half the price." 

So other than the price tag, what's all the buzz about the new iPhone 3G?  Check out some of the major enhancements from the Apple (NASDAQ:AAPL) press release today:

• 3G broadband wireless connectivity, which gives customers a home broadband-like speed experience when surfing the Internet, sharing files and using media-rich Web applications.
• Business-class capabilities, including e-mail, viewed on a large, touch-screen device and designed to meet the needs of companies of all sizes.
• The ability for developers, including AT&T, to create customized consumer and business applications using the Apple software developer’s kit (SDK).

What about the service contracts and pricing?  Check it out below from Apple's press release today:

• With a two-year contract, the price of an 8GB iPhone 3G will be $199; the 16GB model will be priced at $299.
• Unlimited iPhone 3G data plans for consumers will be available for $30 a month, in addition to voice plans starting at $39.99 a month.
• Unlimited 3G data plans for business users will be available for $45 a month, in addition to a voice plan.

Apple really wants to break into the business market with the iPhone 3G.  What do you think?  Can they do it? 

How about you?  Are you going to get a new iPhone 3G?