MarketingBlurb: Marketing Promotion Archives

Marketing Promotion Archives

Jun 9	Buy 1 House, Get 1 Free - Brilliant or Crazy? Susan Gunelius June 9, 2008 Know More: Marketing Promotion Want to live in San Diego, California? How about a buy one house, get one house free deal? With builders and sellers struggling to unload inventory, a crazy marketing scheme like this one just might work. According to an article... Continue Reading Posted at 9:15 PM \| Permalink \| Comments
May28	The Case Against Vomitous Disclaimers Susan Gunelius May 28, 2008 Let me preface this post by saying I have no problem with including disclaimers in copywriting. In fact, it's something I teach in my copywriting classes. Disclaimers are important to make sure the advertiser is covered in a lawsuit-crazy world. ... Continue Reading Posted at 6:40 PM \| Permalink \| Comments
May23	Free Gas Promotions are Everywhere Susan Gunelius May 23, 2008 It seems like every time I open the newspaper these days I find several ads from local car dealerships offering free gas cards with the purchase of a new or used car. Now, the free gas promotion is spreading like... Continue Reading Posted at 6:06 PM \| Permalink \| Comments
Apr30	Baskin-Robbins Retailates Against Ben and Jerry's Free Cones Susan Gunelius April 30, 2008 No one knows for sure (except the powers that be at Baskin-Robbins, but the home of 31-Flavors appears to have retaliated against Ben and Jerry's Free Cone promotion (you can read more about that in my post yesterday, Peace, Love... Continue Reading Posted at 9:38 PM \| Permalink \| Comments
Apr29	Peace, Love and Free Ice Cream at Ben and Jerry's Susan Gunelius April 29, 2008 In the words of Ben & Jerry's Retail Operations Director, Debra Heintz, “Jerry and Ben started their first Free Cone Day as a thank you to their customers. It’s cool, we get to continue the peace, love and FREE ice cream... Continue Reading Posted at 9:04 PM \| Permalink \| Comments
Jan21	Are Coupons Making a Comeback? Susan Gunelius January 21, 2008 A recent study by comScore determined that 53% of consumers visit online coupon websites regularly to find promotions. Are you one of them? I can't say that I visit coupon sites regularly, but I try to remember to check for... Continue Reading Posted at 9:00 PM \| Permalink \| Comments
	Wings So Hot You Have to Sign a Waiver Win Free Promotional Products from FarFromBoring.com Radiohead's "In Rainbows" Uses a New Marketing Strategy Go Green with Promotional Items from FarFromBoring.com The Inappropriate Use of Incentives Five Ballpark Promotions that Backfired Harry Potter, Harry Potter and More Harry Potter David Beckham + Soccer + ESPN = A Promotional Marketing Frenzy Not All Promotional Products Companies are the Same Hospitals Say: 30 Minute Guarantee Is Not Just for Domino's Anymore Cashing in on Paris Hilton's Jail Time No Price Competition Allowed for Wisconsin Gas Station Owner XBox and OldSpice Team Up to Sell Games Customer Generated Video Marketing - Basecamp, Firefox, You? Bizarre Guitar Promotion for Volkswagen Burger King Gaming McDonald’s Reruns Monopoly Promotion Flushing Away Your Brand Name We Know it’s Only Rock and Roll Eat Big Win Big Friday Night Lights Hometown Sweepstakes Desperate Crest Whitestrips Promotion Desperate for Dinner? Denny’s Race-In To Win Sweepstakes GM 16 Truck Give-away Promotion Canon NFL Hall of Fame Promotion Contest Winner Toasts President Roosevelt Amtrak Pokemon Promo Whirlpool Pitching Love and Laundry Hummer a Bummer for McDonald’s Play-Doh Snip-Its Promotion Foster’s Beer Talking Action Figure Brands Join AOL Gold Rush Jim Beam Pig Skin Palace The Fudgems Three-Foot Brownie Quiznos Promotion Lands VP in Jail Kids Choose Their Own Adventure with Life Cereal Sleeping Around with La Quinta Ford Fusion, Free Inside Hershey’s Kissables On-air Jingle

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