MarketingBlurb: Marketing Strategy Archives

Marketing Strategy Archives

May16	CBS Will Acquire CNET Susan Gunelius May 16, 2008 Know More: Marketing Strategy CBS, CBS acquires CNET, CBS CNET merger, CNET, interactive marketing, mergers and acquisitions, online marketing The latest merger announcement tell us that CNET will become part of CBS. According to a CBS press release, here's what the CBS acquisition of CNET means: CBS will become one of the top 10 internet companies in the U.S. with approximately 200 million... Posted at 8:03 PM \| Permalink \| Comments
May 6	Do Nintendo Wii Games Stink? Susan Gunelius May 6, 2008 Christopher Null from The Working Guy blog made an interesting point this week. The Nintendo Wii is incredibly popular, but how long will that popularity last if the games that are released for the Wii stink? On game ranking sites,... Continue Reading Posted at 6:00 AM \| Permalink \| Comments
May 4	Microsoft Ditches Yahoo! - Is It Really Over? Susan Gunelius May 4, 2008 Did they really split or are they "on a break"? Who knows but today's news certainly tells us the love-hate relationship between Microsoft and Yahoo! has moved beyond the hatin' stage. Microsoft abandoned it's bid to takeover Yahoo! after Yahoo! played... Continue Reading Posted at 9:52 AM \| Permalink \| Comments
Apr24	BusinessWeek Names 50 Most Innovative Companies of 2008 Susan Gunelius April 24, 2008 BusinessWeek published its annual list of the 50 most innovative companies last week, and the list actually includes few surprises despite the economic downturn in the United States. The list is made up of many of the big name companies... Continue Reading Posted at 9:58 PM \| Permalink \| Comments
Apr21	Fortune 500 2008 - Wal-Mart Still on Top Susan Gunelius April 21, 2008 Retail giant Wal-Mart (NYSE: WMT) landed on top of the 54th Fortune 500 list again with 2007 revenue of nearly $379 billion. The company in the #2 spot, Exxon Mobil (NYSE: XOM), beat Wal-Mart in terms of profits though bringing... Continue Reading Posted at 9:05 PM \| Permalink \| Comments
Mar14	Study Shows Cultural Differences in Eye Tracking Susan Gunelius March 14, 2008 I found a new blog that I added to my list of subscriptions today - Neuromarketing - Where Brain Science and Marketing Meet. It provides some unique perspectives on marketing that I love. For example, Roger Dooley wrote an interesting... Continue Reading Posted at 7:15 PM \| Permalink \| Comments
	Leap Year = 1 Extra Business Day Starbucks Training Gives Dunkin' Donuts Opportunity Microsoft Gives into Open Source Microsoft Vows to "Consummate Transaction" with Yahoo Microsoft Offers $44.6 Billion for Yahoo! Starbucks' Repositioning Strategy Would Americans Buy the World's Cheapest Car? How to Stimulate Out-of-the-Box Thinking Verizon Wireless Succumbs to the Google Phone The Cost of Meetings Google Phone Hits Cell Phone Market Microsoft's Vast Acquisition Strategy from CEO Steve Ballmer Miller, Coors Form Joint Venture: Look Out Anheuser-Busch Radiohead's "In Rainbows" Uses a New Marketing Strategy A Google Phone Might Be a Reality Soon Fortune Top Companies for Leaders Will the Mini Ever Be Mini Again? 500 Fastest Growing Private Companies from Inc. 100 Fastest Growing Companies in the USA Cell Phone Penetration to Surpass 100% in US Rupert Murdoch & News Corp. Acquire Dow Jones & Wall Street Journal Burger King Enters the Potato Chips Market Jerry Seinfeld's Productivity Tips Bad Customer Service Negates the Best Marketing Plans #1 Way to Lose Customers Uniform Code of Business Conduct Pier 1 Imports Exits Ecommerce and More Kelloggs Turns Its Back on Tony the Tiger Can Walmart Save Dell? Disney and Spider-Man Creator Stan Lee Sign Exclusive Deal Is a $189 Laptop on the Way Telemarketing Is Out The Ries Report Goes Live Poking Fun at Business and Marketing Terminology Good Strategies Fail? Google Takes Aim at Microsoft Office Always Be Marketing (aka Don't Be Casual) Marketing Management Tip of the Day: Praise is Peril Marketing and Education Laptop Shopping and User Experience

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