MarketingBlurb: Product Marketing Archives

Product Marketing Archives

Feb16	Product Naming Errors from Chrysler Susan Gunelius February 16, 2008 Know More: Branding, Product Marketing Advertising Age, brand naming, Chrysler, marketing, product names I was browsing around the Advertising Age website today when I came across a post on the AdAges blog that led me to the Car Lust Blog. I may not have stumbled on this blog otherwise, and I'm glad I... Continue Reading Posted at 8:46 PM \| Permalink \| Comments
Dec13	When Product Disclaimers Get Absurd Susan Gunelius December 13, 2007 For the past eleven years, the Michigan Lawsuit Abuse Watch (M-LAW) has held The Wacky Warning Label Contest in response to the high number of frivolous lawsuits that are filed each year. The point the group is trying to make... Continue Reading Posted at 6:57 PM \| Permalink \| Comments
Aug28	Stand Back AT&T; The iPhone Has Been Hacked Susan Gunelius August 28, 2007 Few consumers are happy with the partnership between AT&T (NYSE: T) and Apple (NASDAQ: AAPL) wherein AT&T is the sole provider of cellular service for the iPhone. So much so that it took just 2 months for a 17-year old, George... Continue Reading Posted at 1:15 PM \| Permalink \| Comments
Aug14	Mattel Recalls Over 10 Million Toys in 2 Weeks Susan Gunelius August 14, 2007 Today, Mattel (NYSE: MAT) announced that is recalling 9 million more Chinese-manufactured toys because of lead paint and magnet that can be fatal if swallowed. That bring my grand total up to five toys that I've had to take away from... Continue Reading Posted at 7:53 PM \| Permalink \| Comments
Jun30	Playboy Launches iPlayboy for the Apple iPhone Susan Gunelius June 30, 2007 As if there wasn't already enough hype around the launch of Apple's iPhone, now Playboy is upping the ante with the introduction of iPlayboy. In a press release dated June 28, 2007, Playboy says:"Playboy.com is celebrating the glorious gadget with... Continue Reading Posted at 7:39 PM \| Permalink \| Comments
Jun 4	Saw Manufacturers are Letting People Cut Off Fingers Susan Gunelius June 4, 2007 Okay, I exaggerated a bit in my title, but the argument could be made that table saw manufacturers are omitting the inclusion of what should be a standard safety feature. There is a great post on the SawStop at Gizmodo... Continue Reading Posted at 1:19 PM \| Permalink \| Comments
	Less Bread, More Taste Food Network Products at Kohl’s Bathing in Mondavi Wine Do-it-Yourself with Procter & Gamble Mixed Cocktails in a Can Dueling Game Consoles Hershey’s Cacao Reserve Premium Domino’s Pizza Junk Side Dishes Playaway Audio Books Caffeine-laced Pantyhose Chewing Ginger for Health and Happiness Chowin’ Down Organic Crackers? Fast Food Hog Heaven Product Placements Gone Wild Keep on Truckin’ with Hot Wheels Jones Soda Carbonated Candy Cool Claws for Fussy Felines The Summer House—the Ultimate Product Placement May I Interest You in a Glass of Product Placement? Messing with KitKat Fails Miller Stokes Energy Beer Bubbles Wrapped in Chocolate Ocean Spray Craisins Cookin’ With Twinkies Side Effects Include Death and are Generally Mild Special K Protein Water Honda Fit Jams with House of Blues Seek Peace with TV B-Gone OGO Oxygen Water If the World Gives You Lemons… Hellmann’s Rate My Sandwich Chocolate Bigger than Your Head Real Men Eat Beef (if prepared by Mom) Nike Shoes Talk to iPod Eat Fresh, but be Suspicious Cadbury Schweeppes Challenged on All-natural Claim Fuel System Cleaning for Dummies Dazzle Her/Him with Eco Lips Can HP Products Match HP Advertising? Popsicle, the Original Brand

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