MarketingBlurb: Retail Marketing Archives

Retail Marketing Archives

Jul17	Wal-Mart and Dell Team up to Offer Solution Station by Dell Susan Gunelius July 17, 2008 Know More: Retail Marketing brand extension, Dell, Dell Wal-Mart, marketing strategy, Solution Station by Dell, Wal-Mart In June, Wal-Mart began selling Dell computers in its stores. Now, Wal-Mart (NYSE: WMT) and Dell (NASDAQ: DELL) are taking their relationship a step further by introducing the first Solution Station by Dell in a Dallas Wal-Mart store. Sort of like Best... Continue Reading Posted at 8:17 AM \| Permalink \| Comments
May28	The Case Against Vomitous Disclaimers Susan Gunelius May 28, 2008 Let me preface this post by saying I have no problem with including disclaimers in copywriting. In fact, it's something I teach in my copywriting classes. Disclaimers are important to make sure the advertiser is covered in a lawsuit-crazy world. ... Continue Reading Posted at 6:40 PM \| Permalink \| Comments
May10	Online or Brick and Mortar - How People Shop for Mother's Day Gifts Susan Gunelius May 10, 2008 According to the BIGresearch for the National Retail Federation's (NRF's) "2008 Mother's Day Consumer Intentions and Actions Survey", which surveyed internet users, consumers still favor traditional brick-and-mortar stores for Mother's Day gift buying than online stores. That's not to say... Continue Reading Posted at 8:58 PM \| Permalink \| Comments
Feb14	Valentine's Day Gift Giving Trends Susan Gunelius February 14, 2008 In January, PayPal and Ipsos conducted a survey of men and women in the United States and the United Kingdom to learn more about their buying habits related to Valentine's Day. Interestingly, the study found that people from the United... Continue Reading Posted at 9:35 PM \| Permalink \| Comments
Jan 9	Sears' Troubles Grow as More Privacy Concerns are Made Public Susan Gunelius January 9, 2008 Just last week, Sears (NASDAQ: SHLD) was under fire for installing spyware on anyone's computer who signed up for Sears' MySHCcommunity.com, which is the company's 'community program', but Sears' wrongdoing was not over yet. On Thursday, a Computer Associates (NYSE:... Continue Reading Posted at 12:22 PM \| Permalink \| Comments
Dec11	Amazon Invests in Bill Me Later Susan Gunelius December 11, 2007 Shopping on Amazon (NASDAQ: AMZN) is about to get much easier for consumers who don't have a credit card or bank account allowing them to open a PayPal account for online purchases. Amazon has invested in Bill Me Later to... Continue Reading Posted at 12:11 PM \| Permalink \| Comments
	Top Ten Toys Online This Holiday Season A New Twist on Black Friday Fake Steve Jobs Bashes Google AdSense The 10 Least Safe Toys from ToySafety.org Walmart Black Friday Ad Leaked Hallmark Increases Boss's Day Card Production Let the Crystal Ball Guide Your Marketing and Business Decisions Saks Fifth Avenue Shoe Department Gets Its Own Zip Code New Threads for Wal-Mart Workers? Carvel Cinnabon Ice Cream Scanning In-store Bodies JC Penney Goes Intimate Make-over for Mrs. Fields Cookie Shops Students Design Convenience Store Beer Cave Real Men Don’t Buy Metrosexual Do Try This at Home Starbucks Salon Coffeehouse Macy’s Hits Road Bump in Chicago Caribou Coffee Accepts Fraudulent Starbucks Coupons Retailers Pushing Christmas in August Wal-Mart to Segment Customers Dunkin’ Donuts Get Serious about Expansion Macy’s Breaks National Television Campaign Circuit City to Field Geek Squad Competitor Kosher Subway Restaurant in Cleveland Tough Times for Home Improvement Retail Macys.com to Add Consumer Reviews Macy’s Mega-mall Make-over IGA and McDonald’s Co-brand Grocery June Food Store Wal-Mart Posts Profit Decline Duty Free Airport Retailers Suffer RadioShack Finds Satisfaction with The Stones The $ 400 Dorm Room Make-over As Goes Target Goes the Economy? Office Max Nixes Mail-in Rebates Starbucks to Boost Non-coffee Merchandise for the Holidays Come Back for Toys R Us? Chain Store House Wines Old Navy Sails Uptown Upscale Famima Convenience Stores

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