Viral Marketing Archives

Apr20
Marketing to Bloggers and Online Influencers is on the Rise
In 2007, marketers were certainly diving into the pool of social media and viral marketing, but survey results show that there is a lot of room for growth in 2008 and beyond.  According to a survey conducted in October 2007...
Apr 9
Introducing the Radiohead Social Network - Waste
Radiohead has been breaking new ground in terms of marketing music and leveraging the social web to do so.  In October 2007, the band released it In Rainbows album for download online (without a record label) and let buyers choose... Continue Reading
Mar26
Scion Embraces Online Influencers with Viral Push
It's incredibly refreshing to see a viral marketing campaign from a company that appears to truly "get it".  Scion launched a new viral campaign through ScionSpeak.com that invites Scion enthusiasts to create their own custom crests using the Scion logo... Continue Reading
Mar 1
Agencies Lack Social Media Marketing Capabilities
While this comes as no surprise to me (and probably no surprise to most bloggers or blog readers), apparently, the rest of the world is just realizing that agencies don't get social media marketing.  According to a recent poll by... Continue Reading
Jan29
Quiznos & Subway in Court Over Viral Marketing
Will the rules of user-generated content change in the near future?  It's possible depending on the outcome of a lawsuit Subway filed against Quiznos.  Quiznos has been putting a lot of effort into boosting sales, and it seems that the... Continue Reading
Jan24
Online Marketing Tactics for BtoB & BtoC
A new article on eMarketer shows there are some interesting differences between online marketing tactics being implemented in the business-to-business segment versus the business-to-consumer segment.  According to a study conducted by Guideline and sponsored by the Association of National Advertisers and... Continue Reading
 


The Viral Marketing of Cloverfield
The New Dunkin' Donuts You Tube Contest
Best Online Marketing Blog Posts of 2007
Design a Pepsi Can & Win $5,000
The Importance of Online Advertising to Consumers at Work
200 Tips to a Perfect Blog
12 Steps to Web 2.0 Marketing
People Don't Trust Web Ads
Blog Action Day 2007: Focus on the Environment
Top 5 Tips for Connecting with Bloggers to Create an Online Buzz
Avoid Blog Blasting
Bloggers are a Key Component to Viral Marketing
Viral Marketing Southern Comfort Style
Jockey Launches Viral Marketing Campaign
Viral Marketing of Bionic Woman
Surprise: People Don't Trust Advertisers
Delta Launches New Online Marketing Campaign
Bayer: Viral Marketing Gone Wrong

Viral Marketing Archives

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