MarketingBlurb: Word-of-Mouth Marketing Archives

Word-of-Mouth Marketing Archives

Jun17	Associated Press Backpedals - Not Really Susan Gunelius June 17, 2008 Know More: Public Relations, Social Media Marketing, Viral Marketing, Word-of-Mouth Marketing The Associated Press stirred a lot of bad press last week when it decided to sue bloggers, namely the Drudge Retort, for daring to talk about some AP articles. Turns out, the blogosphere is quite strong, and the Associated Press... Posted at 2:53 PM \| Permalink \| Comments
Apr20	Marketing to Bloggers and Online Influencers is on the Rise Susan Gunelius April 20, 2008 In 2007, marketers were certainly diving into the pool of social media and viral marketing, but survey results show that there is a lot of room for growth in 2008 and beyond. According to a survey conducted in October 2007... Continue Reading Posted at 8:28 PM \| Permalink \| Comments
Apr 8	Make Money Collecting Money Susan Gunelius April 8, 2008 My fellow Know More Media blogger, Michelle Dunn of BizCreditPolicy, published a new book called Starting a Collection Agency, How to Make Money Collecting Money, and I'd like to help her out with a bit of word-of-mouth marketing.Starting a Collection... Continue Reading Posted at 8:29 PM \| Permalink \| Comments
Jan19	The Viral Marketing of Cloverfield Susan Gunelius January 19, 2008 Filmmaker J.J. Abrams (the man behind popular television shows like Lost and Alias) has been working on his latest movie, Cloverfield, with Paramount studios for over a year. Using a veil of secrecy and tease marketing tactics made popular by brands... Continue Reading Posted at 9:27 PM \| Permalink \| Comments
Jan17	The Argument Against Marketing to Influencers Susan Gunelius January 17, 2008 If you read MarketingBlurb regularly, then you already know I'm a big advocate of word-of-mouth marketing and social media marketing to leverage offline and online influencers in order to drive awareness and recognition of a product thereby increasing sales. With... Continue Reading Posted at 7:27 PM \| Permalink \| Comments

Word-of-Mouth Marketing Archives

business social media

Use these fast growing business social media sites to promote your business, feature your products, spotlight your business leaders, create links, and drive traffic back to your company site, all for free!

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